Evaluation Question 4: Who would the audience be for your media product?

As our film, if it were to be made into a full length feature (see plot summary), revolves around the psychology of a criminal, and to be more specific a serial killer, our target demographic would be people who find the topic of psychology interesting. 

Also, our target demographic would be people aged no younger than 15. This is due to the fact that that there will be a strong level of threat throughout a large proportion of the film and there is a possibility that strong language will also be used. 

Due to the fact that the film includes a high level of threat and violence, it would also be important to target people who aren’t faint hearted, perhaps through making it clear in a film trailer that violence is included, as if people don’t like the film they may post bad reviews on websites or speak badly about it, which will have a negative effect on box office takings because then other people will think the film is bad and won’t give it a chance.